CoinList president has joined a crypto project backed by Uber co-founder

CoinList president and co-founder Andy Bromberg has seen a number of token projects raise funds, and now he's going to lead a project himself. 

“I’m leaving CoinList to join Eco as CEO,” he said in an email shared with The Block.

Uber co-founder Garrett Camp backed the project, which intends to serve as a currency to be used in commonplace transactions. Eco will allow users to open interest-bearing accounts like they could with a bank. Users can put portions of their paychecks toward crypto and earn up to 2.5% to 5% on interest.

“Eco is the most compelling project I have seen across crypto and fintech,” Bromberg said in the email, “And the opportunity was too good to pass up.” Bromberg said he recognized Eco’s “real shot” to quickly onboard the world to crypto.

“I believe Eco has finally figured it out,” Bromberg said.

Bromberg co-founded CoinList in 2017, where he remained as the president. CoinList aimed to simplify the token process, having facilitated the sales of nearly $1 billion worth of transactions. The firm more recently launched an exchange business, which supported trading of Celo, Solana, and Filecoin. Still, CoinList has run into troubles. In mid-August of 2020, CoinList attempted for the second time to host a NEAR token sale but faltered under the heavy traffic load.

Bromberg said he will still act as the CoinList Special Advisor, even as CEO of Eco.

"Top line thing is: things are going great at CoinList. The company is ripping," he said in a phone call with The Block.