'Massive' stablecoin adoption is reshaping payments in emerging markets, Yellow Card Financial says

Quick Take

  • Yellow Card Financial CTO Justin Poiroux explains how stablecoins are transforming payments in emerging markets, solving cross-border transaction challenges, and facilitating businesses to operate across Africa.

Episode 13 of Season 7 of The Scoop was recorded with The Block's Frank Chaparro and Yellow Card Financial Co-Founder and CTO Justin Poiroux.

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The Scoop's host, Frank Chaparro, was joined by Yellow Card Financial CTO and Co-Founder Justin Poiroux.

In this episode, Chaparro and Poiroux discussed the rapid adoption of stablecoins in emerging markets, particularly in Africa. They explore how stablecoins are solving cross-border payment issues, and how Yellow Card is looking to bridge the gap between the developing world and the global financial system.

OUTLINE
00:00 - Introduction
00:58
-Sponsor break
03:44 - Understanding Yellow Card
05:56 - Challenges of building in Africa
08:04 - How Yellow Card addresses cross-border payments
15:53 - Yellow Card’s origins
20:02 - Early challenges
25:03 - Educating users & building trust in emerging markets
28:26 - Looking ahead
34:40 - Conclusion


GUEST LINKS
Justin Poiroux - https://www.linkedin.com/in/justinpoiroux/
Yellow Card Financial - https://yellowcard.io/
Yellow Card Financial on X - https://x.com/yellowcard_app

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© 2025 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

AUTHOR

Jordan Leech is a Berlin-based Editorial Intern at The Block. He has worked for several years as a broadcast journalist, camera operator, and producer before aiming to get established working in the crypto industry. Jordan holds a degree in Philosophy and Political Science from the University of Guelph and is an avid photographer and traveller in his free time.

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