B2C2 hires former Citadel Securities exec as president of US arm

B2C2, the London-based crypto market-making firm, has hired a former Citadel Securities fixed-income executive as the president of its U.S. arm.

Nicola White previously served as Citadel Securities's global chief operating officer of fixed income, according to her LinkedIn profile. Before moving to Citadel Securities, she worked at Morgan Stanley in various roles for nearly 13 years. 

The hiring development signals that B2C2, which provides liquidity in the crypto market and has moved into options and lending in recent months, is eyeing a broader American footprint. In December, B2C2 was acquired by SBI Financial Services. 

"[White] brings with her a vast network of relationships in the traditional finance space, as well as the tools to help ensure that whatever regulatory change occurs in our market, B2C2 will be prepared, thereby allowing a seamless transition for our existing products as well as our new initiatives," B2C2's co-CEO, Rob Catalanello, said of the hire.

The news of White's hire signifies yet another transition from the world of traditional finance to crypto. A hiring spree has been taking place across the industry and some of the biggest hires of 2021 represent those making the shift. 

“I have been watching cryptocurrency markets as they are innovating at a fast pace and I want to use my experience in growing fixed income businesses to help drive the crypto industry forward," White said in a statement.