Web traffic to crypto exchanges in November reached second-highest level for 2021

Crypto exchange websites saw internet traffic of 546.6 million visits in November, according to The Block Research.

The November website traffic figure is the second-highest in 2021 behind the 638.2 million visits recorded in May. December 2017 — the height of the crypto bull run from that year — is likely the monthly period with the largest cryptocurrency exchange website traffic.

Despite regulatory challenges across the globe, Binance still accounted for more than a third of total crypto exchange website traffic. Coinbase contributed almost a fifth of the total figure to place with KuCoin and Bybit in third and fourth, respectively.


Keep up with the latest news, trends, charts and views on crypto and DeFi with a new biweekly newsletter from The Block's Frank Chaparro

By signing-up you agree to our Terms of Service and Privacy Policy
By signing-up you agree to our Terms of Service and Privacy Policy

According to The Block Research’s Lars Hoffmann on Twitter, retail client inflows from traders in the United States contributed to KuCoin and Bybit’s high placement in the rankings.

By reaching 546.6 million, November’s web traffic figure constituted a 15.5% month-over-month increase. Since experiencing consecutive volume declines in June and July, crypto exchange web traffic has been on the uptick.

This increase in web traffic has been in tandem with the crypto market recovery that occurred in Q3 following the May market dip that saw cryptocurrency prices fall by over 50%. Trading volume has also increased steadily during the same period.

About Author

Osato is a news reporter at The Block as part of the crypto ecosystems team that focuses on DAO governance, staking, blockchain layers, and DeFi. He was previously a news reporter at Cointelegraph. Based in Lagos, Nigeria, he enjoys crosswords, poker, and attempting to beat his Scrabble high score. Follow him on Twitter at @OsatoNomayo.