Dr. Oz files trademarks for kitchen appliances, diet classes and other digital goods and services in the metaverse

Cardiac surgeon, television personality and U.S. Senate candidate Dr. Mehmet C. Oz has filed trademarks to the United States Patent and Trademark Office (USPTO) to cover a breadth of digital goods, services and software. 

Dr. Oz’s proposed trademarks for virtual goods and services run the gamut of art, collectible coins, food, beverages, sleepwear, eyewear, jewelry, cologne, beauty products, health products, fitness and exercise equipment, bedding, toys, games, comics phones, posters, and electric kitchen appliances — suggesting that the Turkish-American television host may be interested in capturing broad markets in the virtual world.

Oz’s trademark filing also spans community forums and information streaming regarding health, wellness and lifestyle for use in the virtual worlds, a continuation of an industry Oz covers in The Dr. Oz Show, which he hosts. 

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In addition to his health and wellness show, which has encountered criticism from medical professionals for promoting alternative medicines, Oz