Web traffic to cryptocurrency exchanges grew to the highest level The Block has ever recorded in December, reaching 196.17 million visits.
Source: Similarweb, The Block Research
Traffic to exchanges in December was 23.5% greater than in November. Leading the way was Binance, which grew from 44.74 million to 56.3 million visits — a 25.84% increase relative to November's numbers. During that same timeframe, visits to Coinbase grew 28.07% from 37.48 million to 48 million, and Kraken saw a 24.11% rise, from 7.01 million to 8.7 million visits.