Web traffic to crypto exchanges soared in December 

Web traffic to cryptocurrency exchanges grew to the highest level The Block has ever recorded in December, reaching 196.17 million visits. 

Crypto exchange web traffic

Source: Similarweb, The Block Research

Traffic to exchanges in December was 23.5% greater than in November. Leading the way was Binance, which grew from 44.74 million to 56.3 million visits — a 25.84% increase relative to November's numbers. During that same timeframe, visits to Coinbase grew 28.07% from 37.48 million to 48 million, and Kraken saw a 24.11% rise, from 7.01 million to 8.7 million visits.