<p>Internal Twitter research shows that the social media platform is struggling to keep its most active users, Reuters first <a href="https://www.reuters.com/technology/exclusive-where-did-tweeters-go-twitter-is-losing-its-most-active-users-internal-2022-10-25/">reported</a>.</p> <p>Those so-called heavy tweeters are responsible for 90% of all tweets and half of global revenue even though they represent less than 10% of monthly overall users. And they have been in "absolute decline" since the pandemic started, the company's research revealed.</p> <p>Tesla and SpaceX CEO Elon Musk, who has bid $44 billion to buy Twitter, later took back the offer, arguing that the company didn't provide sufficient information about its user base. Musk said this month that he still wanted to buy the social media platform, after <a class="c-link" tabindex="-1" href="https://www.theblock.co/post/156722/elon-musk-aims-to-terminate-44-billion-twitter-deal" target="_blank" rel="noopener noreferrer" data-stringify-link="https://www.theblock.co/post/156722/elon-musk-aims-to-terminate-44-billion-twitter-deal" data-sk="tooltip_parent" data-remove-tab-index="true">backing out</a> of the deal in July and <a class="c-link" tabindex="-1" href="https://www.theblock.co/post/157225/twitter-sues-elon-musk-over-44-billion-acquisition-dispute" target="_blank" rel="noopener noreferrer" data-stringify-link="https://www.theblock.co/post/157225/twitter-sues-elon-musk-over-44-billion-acquisition-dispute" data-sk="tooltip_parent" data-remove-tab-index="true">being sued</a> by Twitter.</p> <p>"Twitter deal temporarily on hold pending details supporting calculation that spam/fake accounts do indeed represent less than 5% of users," Musk <a href="https://www.theblock.co/linked/146769/elon-musk-says-twitter-purchase-is-on-hold-pending-details-on-fake-accounts">tweeted in May</a>.</p> <p>The research also showed that cryptocurrency and "not safe for work" (including nudity and pornography) are the highest-growing topics of interest among heavy users, while news, sports and entertainment topics have decreased. </p> <p>However, it also noted that crypto might not be a growing topic in the future and that interest has dwindled since June after hitting a peak in late 2021.</p><br /><span class="copyright"><p>© 2023 The Block Crypto, Inc. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.</p> </span>