Elon Musk’s X to roll out in-app trading and investing features in line with super app ambitions: FT

BusinessJune 19, 2025, 9:23AM EDT
UPDATED: June 19, 2025, 9:31AM EDT
Elon Musk

Quick Take

  • X reportedly plans to embed trading and investing as part of Musk’s plan to build a WeChat-style super app that goes beyond social media.
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Elon Musk’s X plans to let users trade and invest directly inside the social-media app, broadening a payments push that already includes a Visa-backed digital wallet.

CEO Linda Yaccarino said the new features will cover investments and trading, and could include a branded debit or credit card, according to The Financial Times. The in-app services will roll out first in the United States under the X Money banner, a wallet the company announced in January when it partnered with Visa to enable real-time transfers between bank accounts and in-app digital wallets.

While Yaccarino did not specify asset classes or mention crypto, the platform already supports tipping with Bitcoin’s Lightning Network and displays real-time crypto prices via $Cashtags. Visa has also partnered with several crypto service providers to power payments, suggesting that X’s latest rollout may include blockchain-based currencies.

Musk has pursued an “everything-app” vision since he bought then-Twitter for $44 billion in 2022. The company has secured money-transmitter licenses in several U.S. states and aims to win approval in all 50 for a broader push into financial services.