Layer One

Inside Ethena's New Neobank built Exclusively on AVAX

September 3, 2026, 1:26AM EDT ยท 44:32

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EthenaPay is live exclusively on Avalanche.

In this episode of Layer One, Ethena Founder Guy Young sits down with The Block’s Kelvin Sparks and Ava Labsโ€™ John Nahas to walk through their new consumer app built around three jobs โ€” ‘save, send, spend.’

Young traces Ethena from on-chain DeFi distribution to a mobile app that owns the last mile. Nahasโ€™s pitch for the chain underneath is invisible adoption: technology built for businesses, with a path from the C-Chain to an application-specific L1 if a partner outgrows shared blockspace.


Kelvin Sparks –
John Nahas –
Guy Young –

Chapters
00:00 Open
02:10 EthenaPay Overview
03:10 Save, Send, Spend
06:25 Why Avalanche
09:04 Direct to Consumer
13:20 Invisible Adoption
18:00 Why Ethena No chain
21:02 C-chain today, own L1 if needed
24:54 EthenaPay versus other crypto neobanks
27:46 Embedded finance, off the crypto island
36:06 RWA perps after TradeXYZ
39:18 Black Opal, payments, next year on Avalanche
42:00 Buybacks, labs IP under the foundation
43:33 Close

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