Visa launches program to help creators grow their businesses with NFTs

Quick Take

  • Visa has launched a creator program to help artists grow their businesses with NFTs.
  • The program will eventually help Visa develop NFT commerce products, said Visa’s crypto head Cuy Sheffield.

Visa has officially launched its creator program first announced last October to help artists grow their businesses with non-fungible tokens (NFTs).

The program will run for one year in cohorts and train creators — including artists,