Coinbase insiders got $1 billion richer by not disclosing negative information, lawsuit claims

Quick Take

  • A shareholder lawsuit claims Coinbase management failed to disclose negative information about its business when it went public in 2021.
  • Coinbase insiders sold shares into the market immediately, the suit claims, before the bad news came out, reaping them many millions of dollars.
  • The suit discusses in detail the Coinbase board’s confidential plan to go public, which internally was given the nickname “Project Fall Fruits”.

Coinbase’s top executives made themselves richer by $1.09 billion by failing to disclose negative information about the company prior to listing its shares in April 2021, according to a lawsuit filed in a Delaware state court.

Coinbase denies the claims, calling the action "frivolous" and "meritless."

The suit was filed by Adam Grabski, an investor in Coinbase stock, on behalf of all shareholders, on May 1. It names famed investors Marc Andreessen and Fred Wilson as defendants, alongside Coinbase CEO Brian Armstrong and his top management team. It also details exactly how much money they all made selling stock.

The suit discusses in detail the Coinbase board’s confidential plan to go public two years ago, a process which internally was given the nickname “Project Fall Fruits”.

Coinbase 'direct listing' had lucrative advantages for execs

At the time, Coinbase chose to do a direct listing of its existing shares, rather than the more common initial public offering (IPO), in which new shares are offered to the public markets.

An IPO had two key disadvantages for Coinbase insiders, the suit claims:

  • In an IPO the stock being offered to the public is usually composed of new shares, which would dilute existing shareholders and therefore potentially depress their value.
  • And an IPO usually requires a “lockup” period during which insiders are banned from selling their shares, in order to prevent them dumping stock onto the market in a way that would depress the value of the newly offered shares.

The main advantage of a direct listing, the suit claims, was that the shares being offered for sale to the public were pre-existing ones already owned by Coinbase executives and investors. Any stock sales would therefore directly benefit the executives and investors . In the event, insiders at Coinbase sold their stock through a 10b5-1 trading plan. Such a plan sells stock for the executive frequently and automatically, on a schedule they don’t control. Crucially, according to the suit, those 10b5-1 sales would begin on the first day of public trading.

Coinbase released bad news after shares were sold, suit says


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At the same time, the suit alleges, Coinbase’s board members knew there were two pieces of bad news that they had not yet made public:

  • The company’s revenue was being squeezed as more of its customers objected to Coinbase’s transaction fees and went elsewhere for cheaper deals. The company “must prepare for inevitability of fee compression,” a document presented to the board prior to the direct listing says, according to the suit.
  • The company was also planning an additional private sale of $1.25 billion in new convertible notes after the direct listing that would dilute any existing shareholders.

This set up a tightly scheduled series of events that would make Coinbase insiders rich before the bad news dropped, according to the suit:

"On April 14, 2021, Coinbase became a Nasdaq-listed company, with its stock trading over $380 per share at the outset and as high as $429 per share in a volatile first day on the public markets."

"Defendants took full advantage of the absence of any lock-up in the Direct Listing, rapidly selling over $2.9 billion of Coinbase stock on the first day and in the days that followed, from April 14, 2021 through April 22, 2021."

"[By] May 18, 2021, both the compression of the Company’s revenue margins during the first fiscal quarter and the issuance of a dilutive convertible offering were publicly disclosed. Neither detail was disclosed in the offering prospectus or the preliminary results provided by the company prior to the Direct Listing on April 6, 2021. By May 18, the stock had declined by more than 37% since its listing, wiping out just over $37 billion in value."

Insiders booked $2.9 billion in sales

Coinbase insiders benefitted massively from the staged release of shares and negative information, the suit alleges, avoiding $1.09 billion in losses as they sold $2.9 billion in shares. The suit lists the beneficiaries:

  • Investor Marc Andreessen's Andreessen Horowitz group sold $118,655,765.50.
  • CEO Brian Armstrong sold $291,827,965.50.
  • Chief Product Officer Surojit Chatterjee sold $61,885,000.
  • Coinbase’s Chief Operating Officer Emilie Choi sold $223,967,939.54.
  • Cofounder/board member Frederick Ernest Ehrsam III sold $219,496,913.77.
  • Chief Financial Officer Alesia J. Haas sold $99,320,793.18.
  • Board member and general partner at Andreessen Horowitz Kathryn Haun sold $52,606,693.76.
  • Chief Accounting Officer Jennifer Jones sold $43,435,000.00.
  • Investor Fred Wilson's Union Square Ventures firm sold $1,816,773,943.24. He “led Coinbase’s Series A funding round, investing $5 million at 20 cents per share for a valuation of around $20 million," the suit says. The sale was "the firm’s largest exit in its history," Grabski claims.

Coinbase responded to the suit in a statement to The Block: "As the most popular and only publicly traded crypto exchange in the US, we are at times the target of frivolous litigation. This is an example of one of those meritless claims."

© 2023 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

About Author

Jim is the former editor-in-chief of Insider's news division and the founding editorial director of DL News. Previously he was the founding editor of Business Insider UK. He has also been managing editor at Adweek, an advertising columnist at CBS Interactive, and a Knight-Bagehot Fellow at Columbia Business School. His work has appeared in Slate, Salon, The Independent, MTV, The Nation and AOL. His investigative journalism changed the law in the US First Circuit Court of Appeals (U.S. v. Kravetz), the Third Circuit Court of Appeals (North Jersey Media v. Ashcroft), New Jersey (In Re El-Atriss), and New York State (Mosallem v. Berenson). The US Supreme Court cited his work on the death penalty in the concurrence to Baze v. Rees, on the issue of whether lethal injection is cruel or unusual. He won the Neal award for business journalism in 2005 for a series investigating bribes and kickbacks in the advertising business. You can reach him on Twitter @Jim_Edwards or Linkedin


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