MercadoLibre (MELI) USD Price
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About MercadoLibre
MercadoLibre, the leading e-commerce and fintech platform in Latin America (NASDAQ: MELI), integrates crypto into its ecosystem via Mercado Pago. In 2024–25, it adopted Bitcoin as part of its treasury strategy to hedge against regional inflation—primarily in Argentina—accumulating around 570 BTC (valued near $59 million) through periodic purchases, including 157.7 BTC in Q1 2025. It also issued a U.S.-dollar pegged stablecoin, Meli Dólar, and supports BTC and ETH within its fintech environment. This approach complements MercadoLibre’s broader strategy to democratize finance and reduce volatility for consumers.
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