<p>A Swiss firm says it plans to build an open-source financial data product reminiscent of Bloomberg's offerings — and it just raised over $15 million for the project. </p> <p>DIA is a data platform focused on the decentralized finance (DeFi) space. The company has its sights set on becoming a fully decentralized autonomous organization (DAO) in the next five years.</p> <p>To raise capital for the project, it conducted a private sale and <a href="https://medium.com/dia-insights/dias-autonomous-bonding-curve-distribution-4283c469eff1">bonding curve distribution</a> — an innovative token sale model by which the value of the token increases algorithmically with each new purchase — that netted $15 million from nearly 10,000 investors. Outlier Ventures, TRG and Jun Capital are also among those backing the project.</p> <p>The funds will be used to develop a service that will provide community-sourced and validated financial data for DeFi. The raise will also bolster its grant program, DIA Labs, which offers qualifying industry players access to the platform via the DIA token. </p> <p>The bonding curve sale offered 30 million tokens, which accounted for 15% of the total minted supply. </p>