Asiff Hirji steps in as MoonPay president amid top-level reshuffle

Quick Take

  • MoonPay brought in former Coinbase president Asiff Hirji as its president. 
  • This comes alongside a number of other top-level executive moves at the company.

Asiff Hirji, the former president and COO of crypto exchange Coinbase, is joining the ranks of top execs at MoonPay as its president, a spokesperson told The Block.

Hirji left Coinbase in 2019 after about a year and a half on the job. During his time there, he helped drive the firm's entrance into new markets, including Coinbase Custody. He was also, more recently, the president of blockchain-based lender Figure, which he left after three years in December 2022.

MoonPay had said in July last year that Hirji was set to join as advisor to Ivan Soto-Wright, the company's CEO. The company announced a slew of other executive hires at the same time. 

Akash Garg, also brought in in July as CTO, appears to have left the firm in January, according to his LinkedIn profile. 

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Earlier this month, MoonPay said it had hired in Lindsey Haswell from Blockchain.com as its first chief legal officer.

This story was updated after publication to reflect an inaccuracy in Hirji's job title relayed by the company.


© 2023 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

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Lucy is an editor focusing on NFTs, gaming and the metaverse. Prior to joining she worked as a freelancer, with bylines in Wired, Newsweek and The Wall Street Journal, among other publications. Follow her on Twitter: @LHM1.

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