<p>The market event known as 'Black Friday' saw steep declines in the price of bitcoin, but at least one metric saw a noticeable rise: the Apple App Store rank for Coinbase's trading app.</p> <p><a href="https://www.theblockresearch.com/avg-61683" target="_blank" rel="noopener noreferrer">As noted by The Block's Steven Zheng</a>, one day after <a href="https://www.theblockcrypto.com/post/58521/bitcoin-plunges-to-near-6000-levels-hits-new-low-since-may-2019" target="_blank" rel="noopener noreferrer">Black Thursday</a>, Coinbase's ranking spiked more than 40%, reaching rank 383 on the Apple App Store.</p> <p><img class="alignleft size-medium wp-image-61693" src="https://www.tbstat.com/wp/uploads/2020/04/Coinbase-1-800x374.png" alt="" width="800" height="374" /></p> <p>As to precisely why this occurred, one possible explanation is that Coinbase's app saw increased download or redownload activity during the market turbulence.</p> <p><a href="https://blog.coinbase.com/on-crypto-markets-and-bitcoins-value-proposition-2fbbca5349dd" target="_blank" rel="noopener noreferrer">In a blog post published</a> on March 30, Coinbase offered its perspective on the mid-March market event. Coinbase said it saw a two-times increase in new user signups and a three-times increase in trading users, among other boosted metrics, "in the 48 hours during and immediately following the drop."</p>